Post by account_disabled on Mar 2, 2024 18:21:15 GMT -10
Google's SEO ranking is an evaluation that often undergoes sudden changes, making the SEO optimization of websites a delicate and constantly evolving process. Having a high-performance website from an SEO perspective is extremely important for corporate marketing activities and beyond. In this article we analyze the latest update proposed by Google and how to obtain long-term results from website optimization. Read on to learn more! SEO optimization: why is it important? The acronym SEO means Search Engine Optimization and SEO optimization includes all those activities carried out on a site or web page with the aim of appearing among the first results proposed by the search engine following the insertion of specific keywords . New Call-to-action To give an example: if a user searches for “ buyer's journey what is it ” on Google , they will get a series of results. The goal of an optimized site is to appear among the first proposed, ideally in the first position or even receiving the preview of a highlighted paragraph.
The difficulty of SEO activities, however, lies in the frequency with which Google updates the algorithm and the different importance it gives to certain elements. The last intensive update carried out by the company was the Page Experience Update, with which Google began to give much importance not only to the contents present on the pages and the correlation with specific keywords but also to the user experience provided by the website in question. This, against the predictions of many, has had a strong impact on the SEO positioning of many Australia WhatsApp Number Data sites - even well positioned ones. To check if your site has also been affected by the new guidelines presented in this update, simply carry out three quick steps: Check your ranking and traffic to the site to see if any keyword losses coincide with the update period Query Search Console to check which pages on the site have a sufficient score to pass the new indexing criteria linked to user experience If you don't have a Search Console account you can use Google PageSpeed Insights to check the same data and identify weak points of pages to improve them seo optimization SEO optimization: how to make it long-lasting For SEO optimization.
that guarantees results in the long term, therefore, in addition to paying close attention to the contents and keywords chosen for your site and individual pages , it is also important to consider the experience offered to the user who decides to navigate the site or web page. With the latest Page Experience Update, the factors chosen by Google as determining factors to guarantee the user an optimal browsing experience are: LCP (Largest Contentful Paint) - the speed at which the main contents of the page are loaded, measured from when the user opens the page to when the heaviest image on it is fully loaded CLS (Cumulative Layout Shift) - unexpected variations during page download, often caused by fonts, images, videos, forms and buttons FID (First Input Delay) - the time elapsed from when the user clicks on a link or button to when the browser responds to this interaction HTTPS security - the security guaranteed by the site that provides the pages through the HTTPS protocol Absence of intrusive Interstitials.
The difficulty of SEO activities, however, lies in the frequency with which Google updates the algorithm and the different importance it gives to certain elements. The last intensive update carried out by the company was the Page Experience Update, with which Google began to give much importance not only to the contents present on the pages and the correlation with specific keywords but also to the user experience provided by the website in question. This, against the predictions of many, has had a strong impact on the SEO positioning of many Australia WhatsApp Number Data sites - even well positioned ones. To check if your site has also been affected by the new guidelines presented in this update, simply carry out three quick steps: Check your ranking and traffic to the site to see if any keyword losses coincide with the update period Query Search Console to check which pages on the site have a sufficient score to pass the new indexing criteria linked to user experience If you don't have a Search Console account you can use Google PageSpeed Insights to check the same data and identify weak points of pages to improve them seo optimization SEO optimization: how to make it long-lasting For SEO optimization.
that guarantees results in the long term, therefore, in addition to paying close attention to the contents and keywords chosen for your site and individual pages , it is also important to consider the experience offered to the user who decides to navigate the site or web page. With the latest Page Experience Update, the factors chosen by Google as determining factors to guarantee the user an optimal browsing experience are: LCP (Largest Contentful Paint) - the speed at which the main contents of the page are loaded, measured from when the user opens the page to when the heaviest image on it is fully loaded CLS (Cumulative Layout Shift) - unexpected variations during page download, often caused by fonts, images, videos, forms and buttons FID (First Input Delay) - the time elapsed from when the user clicks on a link or button to when the browser responds to this interaction HTTPS security - the security guaranteed by the site that provides the pages through the HTTPS protocol Absence of intrusive Interstitials.